Thursday, 28 August 2014

Guinness Amplify: Music Made of More Launch @Laundry Bar, The Curve


What’s up fans of Guinness and music lovers, the iconic black brew returns this time with a brand new light — GUINNESS® Amplify, an inspiring music platform set up in celebrating musicians ‘Made of More’! Set to be a platform where our extraordinary local musicians showcase their talent alongside some of the brightest international stars, GUINNESS® Amplify: Music Made of More celebrates the remarkable journey of talented, dedicated and passionate musicians - musicians who are Made of More. ;)

The Guinness Amplify: Music Made of More launch took place at @Laundry Bar, The Curve just few days ago where an exclusive media preview was held to reveal the brand new music platform crafted in recognizing and celebrating musicians who are ‘Made of More’ – those talented, dedicated, and passionate acts who have put in countless hours of effort for the love of creating music. b^^d

Guinness Amplify: Music Made of More Launch @Laundry Bar, The Curve.
Guinness Amplify: Music Made of More Launch @Laundry Bar, The Curve.
Guinness #Amplify: Music #MadeofMore ♩ ♪ 
Guests and members of the media packed the house at the exclusive media launch of the 
Guinness Amplify : Music Made of More event :)
Bruce Dallas, Marketing Director of Guinness Anchor Berhad sharing with guests and members of the media a little more about the campaign.
Official photo opportunity with Team Guinness Malaysia and Paperplane Pursuit.

Mark as a celebration of legacy through music, GUINNESS® Amplify: Music Made of More will feature 6 incredible live shows in 6 weeks staring this September across Peninsular Malaysia, with details of a special grand finale show featuring an international star soon to be revealed. Fans & lovers of Guinness admission to the 6 shows in the GUINNESS® Amplify Live Tour will be free of charge and on a first-come, first-served basis, and will feature special promos on GUINNESS® throughout the night, so check out the details of live tour at below and come early for a night of sensational music while enjoying a pint of your favourite black brew. ;)

special live performances by Paperplane Pursuit, our local acts involved in the campaign.
Paperplane Pursuit.
Guests enjoying the night at the Guinness Amplify : Music Made of More launch.
The lovely Guinness brand ambassador girls at the Guinness Amplify : Music Made of More launch.

GUINNESS® Amplify: Music Made of More will be showcasing 14 talented Malaysia’s best acts including Kyoto Protocol, Paperplane Pursuit, OJ Law, Froya, and An Honest Mistake & is set to ignite everyone’s senses in a celebration of talent, passion, and dedication.     

GUINNESS® Amplify Live Tour.

AND in case you don’t already know, kicking off the GUINNESS® Amplify Live Tour on Saturday 6th September at The Bee, Publika, is nobody but the much-loved platinum selling US singer-songwriter Howie Day, Ft. our own local music heroes Kyoto Protocol and Paperplane Pursuit. b^^d  

Cheers~ to Guinness #Amplify: #MusicMadeofMore #Manoah #G2 #JZWorld

Guinness #Amplify #MusicMadeofMore Launch Video 


For more details on GUINNESS® Amplify and scoring yourself an exclusive tickets to the grand finale show, stay tuned to www.amplify.com.my. Discover the journey, feel the passion, be inspired by the dedication and celebrate the legacy through music with GUINNESS® Amplify Live Tour, Music Made of More!



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