All Things Bright & Beautiful: Guinness Bright——A Brand New Guinness Stout Now Available Exclusively in Malaysia

Calling all stout lovers~ If you don't already know the future’s bright for Malaysian beer lovers ——Guinness, Malaysia’s favourite black brew, has launched a brand new stout especially for the Malaysian market: Guinness Bright! A smooth and fresh stout infused with invigorating coffee, ginger, and lemongrass extracts, Guinness Bright is stout as you’ve never seen it before ;)

Guinness Bright——A smooth and fresh stout infused with invigorating coffee, ginger, and lemongrass extracts ;)

Guinness Bright——A Brand New Guinness Stout Crafted exclusively for Malaysia ;)

Available all across the country from today, Guinness Bright is a brand new addition to Guinness’ lineup of award-winning stouts. Crafted exclusively for Malaysia, Guinness Bright was developed in partnership between brewers at Heineken Malaysia Berhad and Guinness’ Open Gate Brewery in Dublin, and is not available anywhere else in the world ^^

Guinness Bright——A Brand New Guinness Stout Now Available Exclusively in Malaysia b^^d

Guinness Bright is available in 325ml bottles and 320ml cans, and can be found at bars, pubs, restaurants, coffeeshops, and supermarkets across Peninsular and East Malaysia. Bottled at 4.5% for a smooth finish, Guinness Bright will complement the existing lineup of Guinness Draught and Guinness Foreign Extra Stout, and is intended as a permanent addition to the range of brews on offer in Malaysia.

All Things Bright & Beautiful: Guinness Bright launch @ The Quad, TREC KL

If you’d like your first taste of Guinness Bright ‘on the house’, the Guinness Bright Bar will be in place at The Quad, TREC, until 20th May. From 9 pm onwards on Thursday, Friday, and Saturday nights, curious drinkers can brighten up their evening with a complimentary sample of the new brew. Samples are limited to one per customer, non-Muslim and aged 18 years and above, and are available while stocks last.

Guinness Bright Bar @ The Quad, TREC, get a sip of the brand new Guinness Bright ‘on the house’! ;)

For more information on Guinness Bright and the Guinness Bright Bar, log on to www.facebook.com/guinnessmalaysia :)

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Johnnie Walker® Expands The Scotch Industry with Its Latest Experimental Whiskies——The Blenders’ Batch

Johnnie Walker®, the world’s number one-selling Scotch, houses a team of expert blenders that create the perfect blends, while having hundreds of ongoing new experiments with flavours being carried out by them. Now, for the first time ever, the brand is opening its doors to these experiments with the release of a range of new blends – Johnnie Walker® Blenders’ Batch ^^

A bold experiment in flavour, Johnnie Walker® Blenders’ Batch Bourbon Cask & Rye Finish has been drawn from over 200 whisky samples, aged in first-fill bourbon casks and finished for up to six months in former rye casks ;)

The #Evenfall features Johnnie Walker Blenders’ Batch Bourbon Cask & Rye Finish, vermouth rosso, maraschino liquor, cinnamon syrup and Yuzu juice b^^d

The #Butter-Fly features Johnnie Walker Blenders’ Batch Bourbon Cask & Rye Finish, salted butter vanilla syrup and lemon juice ^^

Johnnie Walker® Blenders’ Batch is a brand new, limited edition series of experimental whiskies that challenge convention while revealing the skills and continuous pursuit of flavours that drives the small team of expert blenders led by Master Blender, Dr. Jim Beveridge, a man whose personal journey making whisky began over 40 years ago. Inspired by the time he spent blending bourbon and rye in Kentucky in the 90s, the first Johnnie Walker Blenders’ Batch series are the result of experiments into the influence of bourbon and rye whisky flavours on Scotch. 

With the believes that experiment is the key to innovation. The Johnnie Walker blending team have been experimenting with flavours to ensure that the blends are of the best it can be for the past 200 years through various techniques, expertise and advances in science. The first whisky from the Blenders’ Batch series that is being released is the Johnnie Walker Blenders’ Batch Bourbon Cask & Rye Finish. Bottled in individually numbered bottles, this limited edition liquid is part of the progression in making whiskies that a new generation of whisky drinkers are seeking. The outcome of the experiments focused on what happens when the intensely sweet flavours of bourbon and rye whiskies are brought together with the depth and subtlety of carefully crafted Scotch whisky.

Scottish-inspired cocktails by the skilled bartenders at The Vault KL
using Johnnie Walker Blenders’ Batch Bourbon Cask & Rye Finish ;)

The #Evenfall

The #Butter-Fly

The new blend is a bold experiment in flavours which are drawn from over 200 whisky samples, aged in first-fill bourbon casks and finished for up to six months in former rye casks. Featuring whiskies from just five distilleries including Dufftown and the now closed Port Dundas, the Johnnie Walker Blenders’ Batch Bourbon Cask & Rye Finish is rich and warming with an intense honeyed sweetness. 

To showcase the new Johnnie Walker Blenders’ Batch, more than 300 Malaysians were invited to unlock Johnnie Walker’s latest innovation at The Vault, Kuala Lumpur on March 1 & 2, where they express their creativity and experimented with flavours by whisking up their own concoction of Scotch-inspired cocktails using simple ingredients such as eggs, cinnamon sticks, ginger, coffee, vanilla and fruits.

Savouring some lovely Scottish-inspired cocktails by the skilled bartenders at The Vault KL
using Johnnie Walker Blenders’ Batch Bourbon Cask & Rye Finish b^^d

Invited guests were invited to experiment with flavours by making their
own cocktails using Johnnie Walker Blenders’ Batch ;)

#Evenfall

#Butter-Fly

DJ Von stirred up the night by bringing an electrifying mood to the guests through pump-up music that incorporated Scottish beats!

Guests also enjoyed the blending sounds of Scottish beats and modern tunes at the event and were treated to a fine selection of scrumptious bites at the Johnnie Walker Blenders’ Batch Food Truck ;)

The Johnnie Walker Blenders’ Batch food truck provided a fine selection of scrumptious bites later in the evening for the guests who enjoyed indulging in the bite-sized food on wooden skewers #LokLokTime ;)

Consumers can now enjoy a variety of Johnnie Walker Blenders’ Batch Bourbon Cask and Rye Finish cocktails at select outlets nationwide including Mish Mash, The Vault, Forking Cork, Urban & Co, Culture Club, Mulligan's Signature, Pawn Room, The Attic, Berlin, Chaze, Suzie Wong, Locker & Loft and O'Sesame for a limited time only. For more information, log on to Johnnie Walker® Official website @ www.johnniewalker.com or Facebook page @ https://www.facebook.com/JohnnieWalkerMalaysia/.

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GUINNESS St. Patrick’s Day 2017——Biggest St. Patrick’s Celebration Ever!

Irish eyes are set to smile on Malaysia this coming March, as Malaysia (and Ireland)’s favourite black brew, GUINNESS, will be hosting the largest St. Patrick’s party the country has ever seen. Taking place in various locations simultaneously across Peninsular and East Malaysia on the weekend of 17th-19th March 2017, drinkers can expect an authentic Irish experience of great music, great food, great craic, and of course – great beer ;)

St. Pat's - Media Preview Night @ Donkey & Crow Irish Pub, TREC Kuala Lumpur
—Let's Get Together— ^^

The central event, a three-day festival of GUINNESS and all things Irish, will take place at Publika, Kuala Lumpur, from Friday 17th - Sunday 19th March, and is open to the public. Featuring three days of live performances, exciting games and activities, delicious Irish food & Guinness infused dishes and free GUINNESS giveaways, this St. Patrick’s Weekend is set to be the biggest and best celebration this side of Dublin!

Satellite events will also take place on St. Patrick’s Day itself – Friday 17th March – in Penang, Ipoh, Johor, and Kota Kinabalu, spreading the cheer nationwide. This will coincide with events held in Dublin, New York, Sydney, and many other cities across the world, bringing hundreds of thousands of people together to lift a glass of GUINNESS in the air and embrace their honorary Irishness. 

—Let's Get Together— with the Guinness Team ;)

Sláinte! 

Nick Larkworthy, Marketing Manager of Guinness in da house~

And the fun doesn't end yet, the Malaysia (and Ireland)’s favourite black brew GUINNESS has also partnered with Grab to offer one lucky passenger an all-expense-paid trip to Dublin for themselves and a friend! Grab users simply need to enter the promo code ‘IRELAND’ into the Grab app, and not only will they receive an immediate RM5 discount on their next ride, they will automatically be part of the competition. The competition runs from 20th February until 16th March 2017, and at the end of the contest period, the Grab user with the highest number of rides accumulated will be jetting off to Dublin v^^v

#PouryourownPint ^^

To St. Patrick’s, To friendship ;) #TraditionalIrishMusic

This St. Patrick’s Day, more than 13 million pints of the black stuff will be consumed in 150 countries across the world – proving that on St. Patrick’s Day, everyone is Irish ;) So what are you waiting for get out your green clothing, practise your best Irish accent, and get together with friends and GUINNESS this St. Patrick’s Weekend. Sláinte!

Visit www.facebook.com/guinnessmalaysia for more information on the GUINNESS St. Patrick’s Weekend, the Grab contest, and to find out where the roving teams will be this month ;)

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Passport International Beerfest Brings Global Experiences to You

October~~ It is that time of the year where we cheers with our friends and family. Where every pub, bar, tavern, and bistro in town will celebrate beer and cider’s glorious existence. This year, Heineken Malaysia Berhad has got something up its sleeves for beer lovers ;)

Taking the celebration to a whole new level with an international beer and cider experience, Heineken Malaysia Berhad——introduced its brand new initiative, Passport International Beerfest in an extravagant event at TREC KL! The event was filled with exciting activities such as percussionist band, dance performances, stilt walkers, jugglers, magicians and brand ambassadors dressed up in Japanese and German costumes. There were also Irish models who marched around the event grounds making the festival merrier ^^

Heineken Malaysia Berhad's Passport International Beerfest began with a bang on Sept 22, 2016 at Trec KL. Let the festivities begin!

Passport International Beerfest @ Trec KL

  Passport International Beerfest via Heineken Malaysia ft. stilt walker and mime for the launch ;)

the living statue :P

Passport International Beerfest is an all-out celebration of HEINEKEN Malaysia’s range of beers and ciders from The Netherlands, England, Germany, Ireland and Asia, and a chance to bring to life the experiences and cultures behind each of them.

4D virtual reality booth set up for Passport International Beerfest @ Trec KL

Let the festivities begin! #passportbeerfest

Aspire to bring all beer lovers a bigger, better and improved experience through a virtual reality globe simulator, the digital experience will give discerning drinkers an opportunity to explore another country and its culture while enjoying the brews of their choice at the same time. On top of that, consumers will not only be enjoying attractive promotions but will also be able to own a set of six limited edition Passport International Beerfest collectible mugs as memorabilia throughout the celebration across selected outlets during this campaign period ;)

virtual reality simulation created by Heineken Malaysia Berhad for Passport International Beerfest ;)

six limited edition Passport International Beerfest collectible mugs up for grabs ^^

Passport International Beerfest @ TREC KL marks the start of the month-long campaign, for more information on Passport International Beerfest and to know more on how to be a part of the celebration, log on to www.facebook.com/PassportInternationalBeerfest ;)

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Tiger Jams Brings You The Epic Finale——Centrestage ft. Chvrches

Whats'up Tiger fans and friends! In case you don't already know, the grand finale of Tiger Jams series——the 'Tiger Jams Centrestage' is finally here~~ and our talented homeground electronica artist, Rozella – one of the three Tiger Jams finalist – has been handpicked by international act of the night——Scottish synthpop band Chvrches for a special Tiger Jams collaboration!

'Tiger Jams Centrestage' l 2nd Sept 2016 l 6:30 pm @ Rhapsody Square, Trec KL

Taking place on Sept 2 at Rhapsody Square, Trec KL, Tiger Jams Centrestage will feature the Top 3 contestants - Rozella, Son of a Policeman, Donamarie, acclaimed Asian acts The Sam Willows (Singapore), ToNick (Hong Kong) and Darren Ashley (Malaysia), and Chvrches. The venue will also showcase art pieces by Tiger Jams’ local visual artist, Donald Abraham, Kenji Chai and Flex, who were also instrumental in the creative production of each of the three finalists’ music video made for their Tiger Jams’ original track 0oo0 0oo0 

homeground electronica artist, Rozella (Kota Kinabalu) has been handpicked by international act of the night——Scottish synthpop band Chvrches for a special Tiger Jams collaboration!

Formed in 2011 as a studio project between long-time friends Iain Cook and Martin Doherty - Chvrches, which also features Lauren Mayberry on lead vocals, released their debut album, The Bones of What You Believe in 2013. The album earned them widespread critical acclaim as well as a strong fan base after touring extensively throughout 2014. The band’s sound mostly derives from the synthpop genre, with indietronica and indie pop influences. Their second album, Every Open Eye, was released in 2015 to rave reviews, and this year band wrote the original track to the recently released Mirror’s Edge Catalyst, an action-adventure platform video game. Their success and grounded personalities make them a no-brainer choice for a collaboration with one of Malaysia’s top undiscovered talents.

Tiger Jams sets out to be an epic jam session to celebrate the sights and sounds from Asia. It aspires to bring the freshest talents together in celebration of music and art. For more information on obtaining exclusive passes to Tiger Jams Centerstage, visit Tiger Beer’s Facebook page www.facebook.com/tigerbeer, or www.tigerjams.com ;)

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GUINNESS® & MALAYSIA: Celebrating 50 Years Together @ The Intermark, KL

When it comes to stout the world’s most iconic black brew—GUINNESS® has always been my number 1 favourite, and just the other day, new excitement unleash as the Malaysian’s favourite black brew unveiled three Malaysia-inspired limited-edition designs for its Foreign Extra Stout bottles and cans at the Intermark Hotel, Kuala Lumpur in celebration of 50 years of brewing in Malaysia b^^d         

GUINNESS® & MALAYSIA: Celebrating 50 Years Together @ The Intermark, KL ^^

from then to now ;) #‎GuinnessMY50‬

Being the all-time favourite of the Malaysian market, since the first locally-brewed GUINNESS® left the brewery at Sungai Way, the location where it is still brewed today, GUINNESS® remains the best-selling stout in the country. On top of that, Malaysia-brewed GUINNESS® has been recognised as the best in the world, beating more than 50 breweries worldwide to win the coveted “GUINNESS® League of Excellence” award five years in a row b^^d

#‎GuinnessMY50‬

From then to Now ;) 

Management team of GAB at the celebration #‎GuinnessMY50‬

fans & friends of GUINNESS® gathered @ The Intermark, KL, celebrating 50 awesome years together 

#‎GuinnessMY50‬

Thum Chee Yuen, Sales Director of GAB; Hans Essaadi, Managing Director of GAB; Bruce Dallas,
Marketing Director of GAB (L to R)

unveiling the limited-edition GUINNESS®
Foreign Extra Stout designs with style ;)

One for the 50 awesome years! Looking forward for another 50 b^^d #‎GuinnessMY50‬

Cheers to GUINNESS®~ for 50 awesome years with Malaysia! ;) ‪#‎GuinnessMY50‬

The three limited-edition designs, each represents a distinct era in Malaysia’s journey— stretching back to our tribal roots, through the age of independence, leading into modern day and looking ahead to the future. Being the first limited-edition GUINNESS® Foreign Extra Stout designs crafted exclusively for one country, the designs have not only been inspired by the wealthy history and culture of Malaysia; they have been crafted for Malaysians, by Malaysians. The creative minds of the ‘Creative Council’ comprised of musician Edwin Raj, artist Donald Abraham, film director James Lee, graphic artist Lefty (Julian Kam), and photographer Vincent Paul Yong ;)

the very first limited-edition GUINNESS® Foreign Extra Stout designs crafted exclusively for one country,
for Malaysians, by Malaysians b^^d

The collectible three limited-edition designs which comes with bursting vibrant colours and intricate patterns will appear on all bottles and cans of GUINNESS® Foreign Extra Stout sold in Malaysia from now until November, while stock last ;)

Celebrating 50 Years Together! Limited-edition GUINNESS® Foreign Extra Stout designs,
love the bursting vibrant colours and intricate patterns ^^ #‎GuinnessMY50‬

For more information, visit the GUINNESS® Facebook page @ https://www.facebook.com/guinnessmalaysia or search for the hastag #GuinnessMY50.  

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